Collection: Denim Day

👖👖👖 DENIM DAY 2023 👖👖👖

There is no excuse and never an invitation to rape

For the past 23 years, Peace Over Violence has run an inspiring and powerful opportunity to practice solidarity and support survivors by renewing their commitment to exposing harmful behaviors and attitudes surrounding sexual violence. Denim Day is a campaign on a Wednesday in April in honor of Sexual Assault Awareness Month. The campaign began after a ruling by the Italian Supreme Court where a rape conviction was overturned because the justices felt that since the victim was wearing tight jeans she must have helped the person who raped her remove her jeans, thereby implying consent. The following day, the women in the Italian Parliament came to work wearing jeans in solidarity with the victim. Peace Over Violence developed the Denim Day campaign in response to this case and the activism surrounding it. Since then, what started as a local campaign to bring awareness to victim blaming and destructive myths that surround sexual violence has grown into a movement. As the longest running sexual violence prevention and education campaign in history, Denim Day asks community members, elected officials, businesses and students to make a social statement with their fashion statement by wearing jeans on this day as a visible means of protest against the misconceptions that surround sexual violence.

Denim Day 2023 is April 26th!

For more information on denim day, visit https://www.denimdayinfo.org/why-denim

In honor of denim day, I will be offering 25% Off Select in stock Denim Styles! No code needed… just add to your cart to see the discount!

Set your alarms! The sale starts at MIDNIGHT and is valid for 1 DAY ONLY